Reinventing Yourself – How To Reinvent & Brand Yourself

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50 Personal Branding Tips

Posted on July 30, 2012 by Jan Marino

Remember, YOU are the product
Determine what makes you unique and marketable
Establish your personal brand by determining your measurable accomplishments
Ask five colleagues to give you three descriptors of you and use them in your value statement
Create a vision statement for yourself
Decide what contribution you make to your organization
Take back your career by being accountable for it
Be prepared to reinvent yourself every five years.
Stay current on your industry trends
Cultivate a dynamic network-include professionals outside of your area of expertise
Volunteer your time and give back.
Exercise at least 15 minutes a day
Remember to breathe when you’re stressed
Help someone who’s in a job search….you’ll probably be in one soon…it’s the way of the work world these days.
Build an accountability team for yourself.
Set daily goals and celebrate reaching them
Uncover your current career fitness level.
Learn to network like a pro.
Read a funny book to stimulate your sense of humor.
Hide your tattoos – really, I mean it!
Create your value statement-“I am very good at_____. What that means to my clients is_______.
Invest in a professional headshot-it’s worth the investment because you want to be perceived as professional
Listen more than you talk
Learn to listen for needs
Become a guest blogger and increase your visibility on line
Write a weekly blog on industry trends
Become a resource center for clients
Don’t burn bridges – it leaves scorch marks
Look for the best in everyone
Keep your Linkedin profile updated
Join Linkedin groups and start discussion. You will increase views of your profile.
Create a website for yourself and highlight your accomplishments
Update your resume yearly focusing on your measurable accomplishments
Decide how you want to be perceived in the marketplace i.e. professional, organized, expert
Remember, your Linkedin profile is not your resume….keep is short and interesting to read.
Create a PowerPoint presentation for yourself – post it on Linkedin and Facebook
Eliminate all party pictures from your Facebook – especially the bathtub shots!
Learn to read body language
Practice what you preach-your career depends on it
Be a mentor
Praise your team when they excel
Call a contact you haven’t talked to several months and ask how their business is
Attend one “in person” networking event a quarter
Join an industry association and become involved in a project to increase your visibility
Take a different route to work tomorrow – change is good
Stay away from office gossip….it’s messy
Always dress professionally and appropriately
Accept defeat gracefully
Save “hissy fits” for the drive home
Show up every day